Isla Holbox is an island in Quintana Roo, better known worldwide as the Mexican Caribbean.
Holbox Island, population 2,000, is 38 mi (61 km) north-west of Cancún, where the Caribbean Sea meets the Gulf of Mexico. It is part of the 154,000-km² Yum Balamecological reserve. It is known in particular for its whale sharks. It used to be largely unknown to tourists; however, tourism in Holbox Island has boomed. This has also led to a rise in obnoxiously loud golf carts now roaming the once rather quiet island. While tourism may have grown, it remains a relatively off-the-beaten path location with plenty of local charm.